What makes renters tick?

What do they expect out of their rental experience?

How important are ratings and reviews?

How do renters shop for apartments, and how does it impact your marketing efforts?

We asked, and now it’s ready for YOU. Getting Inside the Head of Today’s Online Renter is the most comprehensive analysis ever conducted in the industry on the impact of technology and social media on apartment marketing and operations.

Feedback from thousands of residents from 20 diverse management companies — plus insider input from industry experts like Lisa Trosien, Tami Siewruk, Dennis Smillie, Sue Weston, Jen Piccotti and more — can help you make more informed decisions regarding how to best allocate resources to have the greatest impact on your portfolio’s bottom line performance.